The Unofficial Email Marketing Roadmap for Your Local Business

That’s crazy ROI by any standard. Welcome emails generate 320% more revenue than other emails – something that underscores the importance of attracting new subscribers. Convinced? Good! Here are some pointers to help you navigate the potential pitfalls of email marketing and get the results you deserve. Build Your List It’s important to begin at...
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Four Steps to Turn Fans into Brand Ambassadors

That might sound too good to be true, but it’s not. The trick is knowing what makes someone a brand ambassador – and then leading them down the road instead of hoping they’ll get there on their own.

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The 5 Simple Marketing Metrics You Should Know

Your audience, whether they’re subscribed to your email list or following you on social media, is the pool from which you’ll attract most of your new customers. It’s also representative of the people who’re most likely to buy from you even if they’re not in your audience now.

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How To Optimize Your Website for Voice Search

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What’s Up With SEO Now

What’s Up With SEO Now

Apr 12, 2024 |

These changes are good because they represent an opportunity to move away from optimizing for broken phrases and awkward keywords and into a future where human speech and intent are recognized by search engines without keywords.