The Unofficial Email Marketing Roadmap for Your Local Business

That’s crazy ROI by any standard. Welcome emails generate 320% more revenue than other emails – something that underscores the importance of attracting new subscribers. Convinced? Good! Here are some pointers to help you navigate the potential pitfalls of email marketing and get the results you deserve. Build Your List It’s important to begin at...

Creating a Loyalty Program That Keeps Your Customers Coming Back!

A well-thought-out loyalty program provides benefits to customers that can range from reduced prices for products to giveaways to exclusive access to special events and offers. For businesses, they help with customer retention by incentivizing loyalty. The trick The...

6 Smart Ways to Generate More Positive Reviews

If you’re thinking of customer reviews as something that you can’t control, think again. Business owners can do a lot to encourage reviews – and of course, you can increase the chance that most of your reviews will be positive by providing excellent quality and service.

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What's Up With SEO Now

What's Up With SEO Now

These changes are good because they represent an opportunity to move away from optimizing for broken phrases and awkward keywords and into a future where human speech and intent are recognized by search engines without keywords.